99% Invisible

A Tiny Radio Show about Design with Roman Mars.

325- The Worst Way to Start a City (10/2018)

Sam Anderson, author of Boom Town, guides us through the chaotic founding of Oklahoma City, which happened all in one day in 1889, in an event called the Land Run.

Plus, we talk about Operation Bongo, the supersonic flight tests that rattled OKC residents in the 1960s. Anderson calls Operation Bongo his favorite research discovery of his entire career.

The Worst Way to Start a City

Punk Style: Articles of Interest #6 (10/2018)

There is this myth that it’s frivolous or unproductive to care about how you look. Clothing and fashion get trivialized a lot. But think about who, culturally, gets associated with clothing and fashion: young people, women, queers, and people of color. Groups of people who historically haven’t had a voice, have expressed themselves on their bodies. Through their style, their hair, their tattoos, their piercings, and what they wear.

Articles of Interest is a show about what we wear; a six-part series within 99% Invisible, looking at clothing. It is produced and hosted by Avery Trufelman. Episodes will be released on Tuesdays and Fridays from September 25th through October 12th.

Punk Style: Articles of Interest #6

Blue Jeans: Articles of Interest #5 (10/2018)

For the most part, we tend to keep our clothes relatively clean and avoid spills and rips and tears. But denim is so hard-wearing and hard-working that it just kind of amasses more and more signs of wear. So you can learn a lot from observing an old pair of blue jeans.

Articles of Interest is a show about what we wear; a six-part series within 99% Invisible, looking at clothing. It is produced and hosted by Avery Trufelman. Episodes will be released on Tuesdays and Fridays from September 25th through October 12th.

Blue Jeans: Articles of Interest #5

Hawaiian Shirts: Articles of Interest #4 (10/2018)

There are a few ways to tell if you’re looking at an authentic, high-quality aloha shirt. If the pockets match the pattern, that’s a good sign, but it’s not everything. Much of understanding an aloha shirt is about paying attention to what is on the shirt itself. It’s about looking at the pattern to see the story it tells.

Articles of Interest is a show about what we wear; a six-part series within 99% Invisible, looking at clothing. It is produced and hosted by Avery Trufelman. Episodes will be released on Tuesdays and Fridays from September 25th through October 12th.

Hawaiian Shirts: Articles of Interest #4

Pockets: Articles of Interest #3 (10/2018)

Womenswear is littered with fake pockets that don’t open, or shallow pockets that can hardly hold more than a paperclip. If women's clothes have pockets at all, they are often and smaller and just fit less than men’s pockets do. And when we talk about pockets, we are talking about who has access to the tools they need. Who can walk through the world comfortably and securely.

Articles of Interest is a show about what we wear; a six-part series within 99% Invisible, looking at clothing. It is produced and hosted by Avery Trufelman. Episodes will be released on Tuesdays and Fridays from September 25th through October 12th.

Pockets: Articles of Interest #3

Plaid: Articles of Interest #2 (9/2018)

Lumberjacks wore plaid. Punks wore plaid mini skirts. The Beach Boys used to be called the Pendletones, and they wore plaid with their surfboards. Lots of different groups have adopted the pattern over the course of the 20th century, but if we want to explore how this pattern proliferated, we’ve got to go to Scotland.

Articles of Interest is a show about what we wear: a six-part series looking at clothing within 99% Invisible created by Avery Trufelman. Episodes will be released on Tuesdays and Fridays from September 25th through October 12th.

Plaid: Articles of Interest #2

Kids' Clothes: Articles of Interest #1 (9/2018)

Clothes are records of the bodies we’ve lived in. Think of the old sweater that you used to have that's just not your style anymore, or the jeans that just aren’t your size anymore. We are like snakes who shed our skins and grow new ones as we age. And it all starts in the kids' department.

Articles of Interest is a show about what we wear: a six-part series looking at clothing within 99% Invisible. AoI is produced and hosted by Avery Trufelman. Episodes will be released on Tuesdays and Fridays from September 25th through October 12th.

Kids’ Clothes: Articles of Interest #1

324- Billboard Boys: The Greatest Radio Contest of All Time (9/2018)

The year was 1982, and in the small city of Allentown on the eastern edge of Pennsylvania sat an AM radio station called WSAN. For years, it had broadcast country music to the surrounding Lehigh Valley -- an area known for malls, manufacturing and Mack Trucks.

WSAN was about to undergo a complete identity change, from a country station and to a "nostalgia" station -- meaning Big Band, and soft hits from the 1950’s. They wanted a gimmick to hook new listeners, so WSAN decided to launch a good old-fashioned endurance contest, reminiscent of the pole sitting stunts or dance marathons popular in the 1920’s. They secured a local sponsor, Love Homes, to donate a prize: a single-wide modular home worth $18,000.

It seemed like a simple marketing strategy, but WSAN had grossly underestimated just how much people would endure for a little economic security.

Billboard Boys: The Greatest Radio Contest of All Time

323- The House that Came in the Mail (9/2018)

The Sear & Roebuck Mail Order Catalog was nearly omnipresent in early twentieth century American life. By 1908, one fifth of Americans were subscribers. At its peak, the Sears catalog offered over 100,000 items on 1,400 pages. It weighed four pounds. The Sears catalog tells the tale of a world -- itemized. And starting in 1908, the company that offered America everything began offering what just might be its most audacious product line ever: houses.

The House that Came in the Mail

322- The First Straw (9/2018)

A straw is a simple thing. It’s a tube, a conveyance mechanism for liquid. The defining characteristic of the straw is the emptiness inside it. This is the stuff of tragedy, and America.

The invention of American industrialism, the creation of urban life, changing gender relations, public-health reform, suburbia and its hamburger-loving teens, better living through plastics, and the financialization of the economy: The straw was there for all these things—rolled out of extrusion machines, dispensed, pushed through lids, bent, dropped into the abyss.

The First Straw